Privacy Policy

Reel Craft

Last updated: February 2026

Reel Craft ("Reel Craft", "we", "us", or "our") operates the Reel Craft mobile application and related services (collectively, the "Service"). This Privacy Policy explains how we collect, use, store, and protect your information when you use our Service.

By using Reel Craft, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

1.1 Information You Provide Directly

When you use Reel Craft, you may provide:

Account information

  • Email address
  • Authentication details (such as email, Google, or Apple sign-in)

Content you create or upload

  • Text inputs (e.g. scripts, prompts, descriptions)
  • Images, videos, or other media uploaded by you
  • Video configuration settings and preferences

Communications

  • Support requests
  • Feedback or inquiries

1.2 Automatically Collected Information

We automatically collect certain technical and usage information, including:

  • Device type, operating system, and app version
  • Anonymous identifiers
  • Usage events and feature interactions
  • Crash reports and performance logs

This information is used to improve reliability, performance, and user experience.

1.3 Payment Information

Payments and subscriptions are processed by third-party payment providers (such as Apple, Google, or RevenueCat).

We do not store your full payment details. We only receive information necessary to manage subscriptions and entitlements.

2. How We Use Your Information

We use your information to:

  • Provide and operate the Service
  • Authenticate users and secure accounts
  • Generate scripts, voiceovers, and videos
  • Store, process, and retrieve user-generated content
  • Enforce usage limits and manage subscriptions
  • Improve features, performance, and reliability
  • Communicate with users about the Service
  • Detect, prevent, and address technical or security issues
  • Comply with legal obligations

3. AI & Content Processing

3.1 Use of AI and Automated Services

Reel Craft uses third-party services and automated systems to provide features such as:

  • Script generation
  • Voice generation
  • Video creation and rendering

Content you submit (such as text or media) may be processed securely by these services only for the purpose of delivering the requested functionality.

Reel Craft does not use your content to train its own AI models.

3.2 Media Sources

Reel Craft primarily uses content provided directly by users. From time to time, we may integrate third-party media sources or libraries to enhance the Service. If used, such integrations will be limited to providing functionality within Reel Craft and will comply with applicable laws and usage terms.

3.3 Ownership of Content

You retain ownership of the content you upload or create.

Reel Craft uses this content solely to:

  • Provide the Service
  • Generate requested outputs
  • Store and display your assets
  • Improve service reliability (e.g. debugging failed processes)

4. Data Storage and Security

We use industry-standard security practices, including:

  • Secure authentication and access controls
  • Encrypted data transmission
  • Restricted access to production systems

Your data is stored using reputable cloud infrastructure providers. While no system is completely secure, we take reasonable steps to protect your information from unauthorized access, loss, or misuse.

5. Sharing of Information

We do not sell your personal data.

We may share information only with:

  • Service providers (e.g. hosting, analytics, authentication, AI services) strictly to operate the Service
  • Payment processors to manage billing and subscriptions
  • Legal authorities when required by law or legal process

All service providers are required to handle data securely and in accordance with applicable laws.

6. Data Retention

We retain your information only as long as necessary to:

  • Provide the Service
  • Meet legal, accounting, or regulatory requirements
  • Resolve disputes and enforce agreements

You may request deletion of your account and associated data, subject to legal obligations.

7. Your Rights

Depending on your location, you may have rights to:

  • Access your personal data
  • Correct inaccurate information
  • Request deletion of your data
  • Restrict or object to processing

You can exercise these rights by contacting us using the details below.

8. Children's Privacy

Reel Craft is not intended for use by children under the age of 13 (or the minimum age required by local law). We do not knowingly collect personal information from children.

9. International Users

Reel Craft is operated from Australia. By using the Service, you understand that your information may be processed and stored in locations outside your country of residence.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be reflected by revising the "Last updated" date, and where appropriate, users may be notified through the Service.

11. Contact Us

If you have questions about this Privacy Policy or your data, contact us at:

Email: support@reelcraft.au

Business: Reel Craft (Australia)